Full Name
Swin Chang
Company
CBC Kids
Title
Executive in Charge of Development and Production
Country (Address)
Canada
Biography
Swin Chang is the Executive in Charge of Development and Production for CBC Kids. She works with the independent production community to seek out, create and curate preschool and tween content for CBC TV and CBC Gem. In this role, she focuses on development and acquisitions, and oversees production of selected projects with independent producers as well as in-house preschool series.
Prior to that, Chang was Director of Development for Alibi Pivotal Kids, and the Director of Development for Entertainment One Family. She began her career at Family Channel, Disney XD and Disney Jr (Astral Media networks) where she worked in collaboration with independent producers on many hit shows such as Life With Derek, Radio Free Roscoe, The Latest Buzz, Wingin’ It, Stella and Sam and Justin Time.
What we're looking for from Ready, Steady, Pitch!
At CBC Kids we are looking for unique and innovative projects for preschool audiences 2-6 that make kids laugh, think, and feel. Humour, kindness and empathy are core values for our youngest viewers along with diversity, inclusivity and gender equity. To a lesser degree we have a need for tween targeted projects. Here we are looking for authentic, and top-notch storytelling that speaks to tweens in that 10-14 year-old demo. We primarily focus on Canadian IP and producers but are very open to co-productions and partnerships that can help finance projects and bring added value to our shows. We have limited non-Canadian acquisitions - our selection prioritizes bigger brands like "Paddington Bear" and "Hello Kitty Superstyle" as well as innovative subject matter like "First Day".
