Jamie Crick from Allied Global Media brings the data to show how to be discoverable, fundable and successful in the global marketplace. We’re entering a period of critical change because distribution and discovery have shifted to new rails: bundles, connected-TV home screens, FAST and YouTube are increasingly where audiences decide what to watch, reshaping what gets commissioned, financed and sold internationally. In this session Jamie brings clear market data to show what that means for the Australian screen industry over the next cycle: packaging projects so they travel on the new “dial”, proving real audience demand beyond social noise, and keeping a distinctive point of view in a world of sameness.

Produced by Kylie Washington.