Alison Holland is a media and brand strategist with deep expertise in shaping communications, content, and media investment for some of the world’s most influential FMCG brands. As ANZ Head of Media, Data and Digital at Unilever, she leads the strategic direction for integrated communications, driving growth, innovation, and brand impact across a complex and fast‑moving market. With more than 15 years’ leadership experience, Alison is known for elevating brand performance through clear strategic thinking, strong commercial acumen, and a modern, data‑driven approach to media and content. She brings a decisive, future‑focused perspective to building brands and leading high‑performing teams.