Felicity is Director of Content for TikTok Australia where she is responsible for development of content strategy and partnerships with creator communities and media publishers. Prior to this Felicity was the Head of YouTube in Australia and New Zealand and also the Head of Google Play Movies & TV in APAC, working with rights-holders, original content creators and technology platforms across the music, sports, television and film industries. During her early career she worked at FremantleMedia in sponsorship and live events and Mallesons in commercial law.
What we're talking about at the Industry Roundtable
3:15pm-4:15pm: Boost Your Growth on TikTok - with Felicity McVay
We acknowledge and pay respects to the Yugambeh people of the Gold Coast and all their descendants both past and present. We also acknowledge the many Aboriginal people from other regions as well as Torres Strait and South Sea Islander people who now live in the local area and have made an important contribution to the community.